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Allies, start your engines.

Get to know Ally Racing and Alex Bowman off the track, learn some savvy money tips and score some fun extras.

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Stay up to speed.

Behind-the-scenes racing info and expert financial tips we think you’ll love.

Alex Bowman, wearing sunglasses and the white Ally firesuit, stares into the distance.
RACING
Bank like Bowman.

The No. 48 driver meets his spending and savings goals with help from an ally. Find out what he’s saving for (and his favorite splurges).

4 min read

Alex’s Money Story

Even Ally has allies.

We’re proud to partner with NASCAR and Hendrick Motorsports to make an impact on and off the track.

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Alex Bowman, wearing sunglasses and the black Ally firesuit, stares into the distance.

Alex Bowman: The man behind the wheel.

Alex has been driving racecars since he was seven years old. As a child, he learned the value of hard work while pitching in to help build cars in his dad's Arizona body shop.

A lifelong dog-lover (and dog dad to Finn), he’s determined to ensure more shelter animals can enjoy happy and healthy lives in fur-ever homes of their own.

A win for No. 48 is a win for our furry friends.

We share Alex’s passion for animals. That's why we're teaming up to make a combined donation of $4,800 to a Best Friends -affiliated animal shelter in every city that hosts a NASCAR Cup Series race this season.

As a bonus, Ally will increase our portion of the weekly donation to $10,000 every time the No. 48 team visits victory lane!

Alex Bowman poses with a black dog in front of the Ally racecar

Your ally for all things racing and all things money. 

Putting you in the drivers’ seat of your finances. 

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